The Armani fashion house was founded in 1975 by Giorgio Armani. Born in Piacenza, 40 miles south of Milan, in 1934, Giorgio entered the fashion industry as a window dresser but soon established himself as a fashion designer. Over the years, Armani has grown to become a global brand synonymous with elegant simplicity and sophistication, an ethos that has continued to motivate and inspire Giorgio, and is apparent in everything from Armani clothing, jewellery, watches and cosmetics to Armani perfume and even home interiors.